McLaren Opens New Showroom in Singapore

Ron Dennis is a man with a plan. When possible, McLaren’s mastermind has arranged the grand openings of new dealerships to coincide with the local Formula 1 Grand Prix events.

He did it in Germany, then in Italy, and now it’s Singapore’s turn – both for McLaren Automotive and the F1 race. The new showroom belongs to McLaren Automotive Asia Pte Ltd, which is based in Singapore and will manage the Asia Pacific dealer network.

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McLaren’s expansion strategy is running like clockwork. After the flagship showroom in London’s Hyde Park, the British company opened two more retail shops in Germany, in Dusseldorf and Hamburg just before the local Formula 1 Grand Prix. Now, McLaren has landed in Italy. Read more »